6 Nov 2023 // The Hooked Model: How to Manufacture Desire in 4 Steps

As a business student, this article was riveting as I got to see how social media apps become so addictive through this method of Trigger, Action, Reward, and Investment. 

As a consumer of this media, it was kind of an eye-opening read as it made me realize how easily my brain is being manipulated by my phone. 

Therefore after reading this, I've decided to change my habits and aim for less than 1 hour of screentime daily. 

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